by Julia McCoy | Aug 18, 2021 | Content Marketing
Marketing has always been a critical skill. If businesses can’t successfully market their products and services, they aren’t going to be around for very long. The skills currently in demand for marketing jobs evolve with the times and technology. Now, coming out of a...
by Julia McCoy | Jul 1, 2021 | Content Marketing
If you’ve been thinking about getting certified to become a content specialist, now is a great time to commit. Content marketing training will provide you with a valuable skill set that is rapidly growing in demand. As search engine optimization (SEO) continues to...
by Julia McCoy | Jun 25, 2021 | Content Marketing
Content is king, and it won’t be dethroned anytime soon. All trends point to content continuing to be the driving force for successful organic marketing campaigns now and forever, which means content marketing is more important than ever. In fact, the industry is...
by Julia McCoy | May 27, 2021 | Content Marketing
If anyone claims content marketing is the latest and greatest innovation to recently hit the internet, that’s a good sign you aren’t talking to someone who has been doing it for very long. The concept of content marketing isn’t new, but it has hit a major boom over...
by Julia McCoy | May 6, 2021 | Content Marketing
So, you’re a content marketer. What do you … do? Yep, I’ve heard that one a bunch. Content marketing has boomed in recent years. 84% of B2C companies used content marketing to grow their brand in 2019, and 59% of them increased their budget in 2020. In 2020, 60% of...
by Julia McCoy | May 3, 2021 | Content Marketing
Thinking about taking a content marketing course? Smart move. It’s time to stop sifting through those millions of marketing blogs for a few gems of wisdom that you aren’t even sure are going to work. According to HubSpot, over 60% of businesses that use content...
