content strategy and marketing course
  • The Book
  • The Course
  • Student Success
  • Student Login
  • The Blog
  • Free Masterclass

5 Easy Ways to Step Up Your Content Marketing Game This Year

by Julia McCoy | Jul 23, 2020 | Content Marketing

This post was originally published in April, 2018 and updated in July, 2020. Ever feel like your content marketing efforts are okay at best? Now and then, a reader opts in to your email list. You’re making juuuust enough sales to keep your brand surviving. But it’s...
Content Marketing Goals: The Complete Roadmap to Successful Content

Content Marketing Goals: The Complete Roadmap to Successful Content

by Julia McCoy | Jul 9, 2020 | Content Marketing

Facts: If you don’t have any content marketing goals, you’re wasting your time cranking out fresh content each week. What?? 🤯 …It’s true. It’s even more frustrating if your content is beautifully written. It could be unique, inspiring, and engaging....
How to Create a Persona That Connects Your Brand to Your Buyers

How to Create a Persona That Connects Your Brand to Your Buyers

by Julia McCoy | Jun 25, 2020 | Content Marketing

Wondering how to position your brand? Not sure who or what you’re targeting? Or, are you struggling with content planning and creation? I’m willing to bet you a pretty penny or three it’s because you don’t have any marketing personas created. 💰 Personas are a...
Content Consumption Trends in 2020 and Beyond: Is the Covid-19 Media Gluttony Here to Stay?

Content Consumption Trends in 2020 and Beyond: Is the Covid-19 Media Gluttony Here to Stay?

by Julia McCoy | Jun 18, 2020 | Content Marketing

The COVID-19 pandemic has drastically changed the way we live. As of today, it has spread to nearly eight million individuals and claimed 435,662 lives. Across the world, 87% of students are out of school. 88% of organizations have mandated or encouraged their...
8 Content Marketing Skills You Should Learn That Will ALWAYS Be in Style

8 Content Marketing Skills You Should Learn That Will ALWAYS Be in Style

by Julia McCoy | Jun 11, 2020 | Content Marketing

Content marketing is on target to be a $400 billion industry within the next year or two, with 70 percent of businesses actively engaged in it. Want to learn how to do it? Now’s a great time. But you’ll need the skills and technical expertise if you want to thrive in...
How to Explain the Value of Content Marketing in 4 Easy Points

How to Explain the Value of Content Marketing in 4 Easy Points

by Julia McCoy | Jun 4, 2020 | Content Marketing

Content marketing isn’t going anywhere – if anything, about to slay traditional online advertising for good. Don’t believe me? Check this out: The content marketing industry is expected to grow by $270 billion over the next four years, becoming worth over $412 billion...
« Older Entries

Recent Posts

  • Why You Should Read Skip the Degree, Save the Tuition (My New Book Out Today)
  • 3 Reasons a Digital Marketing Certification Means Nothing Without Solid Results
  • 5 Easy Ways to Step Up Your Content Marketing Game This Year
  • How to Define a Target Market: A Step-by-Step Guide
  • Content Marketing Goals: The Complete Roadmap to Successful Content

Categories

  • Announcements
  • Content Marketing
  • Content Strategy
  • Productivity
  • Uncategorized
  • UX Design
  • Web Design
© 2021 Content Strategy Course Inc, USA. All Rights Reserved.
  • Follow
  • Follow
  • Follow