How to Define a Target Market: A Step-by-Step Guide
You’ve heard it a ton of times. “Know your audience.” “Marketing to everyone is marketing to no one.” “Speak directly to your target market.” The
Content Marketing Goals: The Complete Roadmap to Successful Content
Facts: If you don’t have any content marketing goals, you’re wasting your time cranking out fresh content each week. What?? 🤯 …It’s true. It’s even
Productivity Tips for Remote Workers: 18 Proven Tips to Get You Nailing Those Tasks Before Deadlines
Remote workers face a HUGE obstacle on the road to success. It’s called a ton of names… …procrastination… …writer’s block… …working hard, not smart… …but
3 Reasons to Invest in an Online Writing Course: Announcing the Launch of My Unlearn Essay Writing Course
I’m incredibly excited to share the news with you. My new course, Unlearn Essay Writing: Your Professional Online Writing Course, is now open for beta
How to Create a Persona That Connects Your Brand to Your Buyers
Wondering how to position your brand? Not sure who or what you’re targeting? Or, are you struggling with content planning and creation? I’m willing to
Should You Take a Content Strategy Training Course? Here’s My Experience
This post was originally published in September, 2018 and updated in June 2020. It’s no secret that a content strategy training course can give you
Content Consumption Trends in 2020 and Beyond: Is the Covid-19 Media Gluttony Here to Stay?
The COVID-19 pandemic has drastically changed the way we live. Across the world, 87% of students are out of school. 88% of organizations have mandated
Why Developing a Real Content Strategy Leads to Online Success
This post was originally published in November, 2019 and updated in June, 2020. Content is king, which makes your content strategy the parliamentary system. 👑
8 Content Marketing Skills You Should Learn That Will ALWAYS Be in Style
Content marketing is on target to be a $400 billion industry within the next year or two, with 70 percent of businesses actively engaged in
Announcement: My New Professional Writing Course Opens Up Soon for Beta Enrollment
I’m super excited to share my brand-new professional writing course with you! It’s called Unlearn Essay Writing: Your Professional Online Writing Course. Check it out:
