The Content Strategy & Marketing Course Blog
By Julia McCoy. Your source for content marketing career help, trends, strategy, and more.
Your Next Reading List: The Best Books on Content Strategy to Level Up in 2020
Looking for the best books on content strategy? Good luck. Type “content marketing” into Amazon and you’ll get about 5,000 results. If you try “content
The Top 5 Content Strategy Skills You Should Know This Year
This post was originally published in March 2018 and updated in August 2020. Let’s say you’re on a quest to find out this year’s top
Blog Topic Ideas: 9 Free Strategies for Finding Your Next Best Topics
This post was originally published in May 2018 and updated in August 2020. Coming up with new blog topic ideas is tricky. In fact, the
What Is Content Marketing and Why Is It So Important in 2020 and Beyond?
Content marketing is everywhere these days … or is it? Type “what is content marketing” into Google and you’ll get 2.98 billion results. As far
3 Reasons a Digital Marketing Certification Means Nothing Without Solid Results
This post was originally published in June, 2018 and updated in July, 2020. There’s no better time than right now to get into digital marketing.
5 Easy Ways to Step Up Your Content Marketing Game This Year
This post was originally published in April, 2018 and updated in July, 2020. Ever feel like your content marketing efforts are okay at best? Now
How to Define a Target Market: A Step-by-Step Guide
You’ve heard it a ton of times. “Know your audience.” “Marketing to everyone is marketing to no one.” “Speak directly to your target market.” The
Content Marketing Goals: The Complete Roadmap to Successful Content
Facts: If you don’t have any content marketing goals, you’re wasting your time cranking out fresh content each week. What?? 🤯 …It’s true. It’s even
Productivity Tips for Remote Workers: 18 Proven Tips to Get You Nailing Those Tasks Before Deadlines
Remote workers face a HUGE obstacle on the road to success. It’s called a ton of names… …procrastination… …writer’s block… …working hard, not smart… …but
3 Reasons to Invest in an Online Writing Course: Announcing the Launch of My Unlearn Essay Writing Course
I’m incredibly excited to share the news with you. My new course, Unlearn Essay Writing: Your Professional Online Writing Course, is now open for beta
